About Crum Group
Who We Are
We are a marketing and consulting firm that specializes in helping renovation owners and contractors market their services to potential clients.
It involves creating a brand, attracting new business, and connecting with potential clients.
Goals
- Build a brand: Showcase a business's expertise and credibility
- Stand out from competitors: Differentiate a business from its competitors
- Generate leads: Attract new business through marketing techniques
- Enhance online presence: Improve a business's website and social media presence
- Facilitate business growth: Help a business succeed in a competitive marketplace
Contractor marketing strategies
- Search engine optimization (SEO): Improve a website's position in search results
- Pay-per-click (PPC) ads: Obtain new leads through paid ads
- Google Local Services Ads: Leverage Google Local Services Ads
- Social media: Build a presence on social media
- Email marketing: Send commercial messages to potential and existing customers via email
- Content creation: Create informative and engaging content
- Customer reviews: Create a profile on customer review sites
- Industry associations: Join major industry associations
- Referrals: Incentivize referrals